Case Studies

CarDealerStat

Our Guess the Colour contest went VIRAL over on Facebook!
Dare we say the word?  Yes!

This was our third time running this type of contest for our client Westgate Chevrolet, and this last contest went over EXTREMELY well. The contest post ran for 4 days in November, and garnered950 THOUSAND Facebook user views.

The Post received nearly 9500 Likes, over 20,000 Comments, and almost 7000 Shares. Total actions on this Post was over 80,000. Those are some incredible
numbers!

Thanks to this contest Post,  Page Fans more than doubled (more than 3400 new FANS!), and Page Views went up by 5000%.

If you want results like these, contact us!


Case Study 1

This case study shows results from one of our clients, comparing numbers before we started managing their Facebook and Twitter accounts. These numbers were gathered over an 83-day period in late 2015. 

FACEBOOK

Audience Growth

Audience Engagement

Daily engagement rate over an 83-day period based on 1000 likes.

Engagement growth

How the audience engaged

Percentage of how the audience engaged with posts over an 83-day period.
 

TWITTER

Audience growth

Audience engagement

Daily engagement rate over an 83-day period based on 1175 unique users.

Engagement growth

How the audience interacted

Number of actions based on 1175 unique users over an 83-day period.

Case Study 2

This case study shows results from one of our clients in the retail automotive industry. In 30 days, we increased their Google Plus page views by 64%.  In 2015, their YouTube channel watch time increased over 18,000% (0 minutes to 18,000 minutes) compared to 2014, with an increased average watch duration of 48 seconds per view.

Followers & fans growth

Facebook +82%, Twitter +795%, Instagram +21,000%
 

Facebook

Audience growth vs. competitors

+42% Facebook audience growth over a 322-day period.

Audience engagement vs. competitors

Daily engagement per 1000 likes over a 322-day period.
 

Twitter

Audience growth vs. competitor

+503.95% Twitter audience growth over a 322-day period.

Audience engagement vs. competitor

Engagement over a 322-day period.
 

Instagram

Audience growth vs. competitors

+21513% Instagram audience growth over a 322-day period.

Audience engagement vs. competitors

Engagement over a 322-day period.

Case Study 3

This case study shows Facebook results from one of our clients in the jewellery industry. Our client started with 35 fans on Facebook in 2012, and have grown to over 10,000 fans in 4 years. Their growth in fans is solid and the consistency of likes and shares continues.

Facebook audience growth vs. competitor

In 2015, our client's audience growth of +96% surpassed a competitor's growth of +9.76%.

Facebook audience engagement vs. competitor

Daily engagement per 1000 page likes in 2014 and 2015.

Case Study 4

This case study shows the results from a Christmas contest for one of our clients in the jewellery industry. Using high quality graphics, similar contests posts each week, and an online flyer to get their followers shopping, they showed great success with: 

Facebook Growth

+7.95% Facebook fan growth in 2 weeks
  • Their followers hit 10,000 in a mere two weeks
  • The total amount of COMMENTS for the duration of the contest from November 16 – December 18 was 1,642
  • They received over 2,000 clicks to their website 
  • Their original content was shared over 450 times
  • Most of all, their percentage of growth from November 16 – December 18 was 7.95%

The contest not only received a lot of engagement from  followers, but it encouraged the followers who might not always engage to participate with our client.


We exploded The Edmonton Home and Interior Design Show Social Fans from 400 to 3200 on Facebook and Twitter in 4 short weeks.  That’s possible with an event driven short-term campaign.  Check it out at www.facebook.com/yeghomeshow and www.twitter.com/yeghomeshow


Westcorp hired us in April to take over their Social Media Management.  In 6 months we grew their followers and fans by 700% or more on each of the 4 hotels we manage.  Each hotel is now over 1000 fans on Facebook and Twitter is not far behind.   And more than sheer numbers, we are in the conversations on Social Media about bookings for hotel room and conferences.  They have since added another hotel property in Winnipeg for us to manage.  That brings the total to 5 hotel properties we manage full time for them.