"Reaching the consumer in today’s crowded media world takes a specialist.
Traditional methods just don’t work anymore.
The John Cameron Changing Lives Foundation works hand in hand with Marketing R/X to create great campaigns designed with both demographics and psychographics in mind to reach our customers on their chosen digital channels.
dBase management, custom video/audio from our key performers, creating compelling ‘free Samples’ and content that can be Shared on Facebook, Twitter, Instagram, unique email blasts that keep our loyal followers up to date on our activities are all produced and scheduled in conjunction with Marketing R/X.
Over the past year this strategy has resulted in substantial increases in followers and direct engagement with people who 'buy tickets' to the Edmonton Singing Christmas Tree and Crescendo.
Our shift to 'digital' was timely and we're glad we have Kimberly and her team on our side."